Where it presents its new innovations with the mysterious and provocative name is not perfume
The installation is based on a masterful development of the 1950s from Firmenich:
The ambroxan molecule, whose precious white crystals convey the sound of a rare and expensive element - amber. It is not a perfume, on contact with the skin of its owner,
It emphasizes its own fragrance, transforms it and brings it to perfection.
It combines all the sensual and sexual nuances of musk and wood,
And the depth of animal shades, the purity and sincerity of sound, the sophistication and elegance of style.
